Hey all. I feel for exactly the same modus operandi. I intend to follow the credit card company complaint avenue that another post suggested. I will also follow through with them first and see what happens.
FYI, I purchased a Leica D-Lux 4 which was advertised about $150 less than most other retailers. I was given the usual call back to verify cc and shipping, with an attempt at ad on sales etc and an upsell to the "U.S." version (the one online was apparently the Japanese version and would take weeks to arrive, even though it had the same model number.)
Amazing that they could perpetuate the same fraud over and over the last few years.



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  Thank God, I cancelled before they charged my account. Yes they are a bait and switch operation. there is another one out there that I want to warn you about. "86th Street Camera and Video" they are as bad or maybe even worst. I have spent a week and a half trying to buy a camera.:mad2:  these two caused that. I finally went to Amazon.com. You may pay a little more but I have NEVER had any trouble with them. I have been shopping with them I think since day one.
 
 