I feel as though a lot of brick and mortar camera shops (online stores obviously excluded) have been more hesitant to leverage the power of social networking for marketing (i.e. the MySpace effect) than professionals in other sectors. Therefore, I wanted to list three sites which can be very helpful in terms of both driving traffic to your website and also helping people find you:
1. CRAIGSLIST - It might seem obvious, but many people don't use it. If you have a special deal to announce or want to introduce your business to a local online community, create a free post. Be sure to include a link to your site if you have one.
2. MYLOCALSPOT - Like a MySpace for small businesses, the site is very easy to use and lets you create a free profile. Include pictures, a description of your business, a link to your site, a list of the brands you carry and any current specials. Edit your profile at any time so you can keep customers up-to-date with what's happening with your business.
3. BLOGGER - Easy to use site that let's you create a free blog about your business. Use it to keep current customers up to date with the latest about your business. Be sure to link to your site.
There ya go...embrace technology!