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The owners of the slotxo Daily Mail newspaper and the MailOnline website are suing Google over allegations that search engines manipulate search results.Associated newspapers accuse Google of over-controlling online advertising and demoting links to its stories that are popular with other stores.It claims that Google "penalizes" publishers for a ranking if they sell insufficient ad space in the marketplace.Google called the claim "no merit".Related newspaper concerns stem from estimates that 2021 royalties coverage is being ignored in search results.
For example, it claims that British users seeking commentary Piers Morgan's opinion about the Duchess of Sussex after an interview with Oprah Winfrey were likely to see articles on Morgan. Produced by a small shop in the region That is, although the Daily Mail writes stories several times a day about his opinions during that time and hires him as a columnist.Peter Wright, editor of the Daily Mail, told the BBC's Today program that the search engine's alleged actions were "Against competition"He suggested that
the Daily Mail's search visibility decreased after using online advertising techniques.This allows us to convert ad traffic from Google to other ad exchanges paying a better price and this is their penalty.We think it's time to call the company out," he said.The Daily Mail's MailOnline website is one of the most readable in the world. It has 75 million unique monthly visitors to the United States alone, according to a lawsuit filed in New York on Tuesday.
'Claims without merit'
A Google spokeswoman said: “The Daily Mail's claims are completely inaccurate.The use of our ad technology tools has no effect on a publisher's site rank on Google search.We generally compete in a crowded and competitive ad technology space where publishers have and use a wide range of options. Daily Mail itself allows dozens of ad technology companies to sell and manage their inventory, including Amazon. , Verizon and others. We will defend ourselves against these useless claims. Google is facing antitrust cases brought by the US Department of Justice and attorneys general in several states.The tech giant has denied abusing its market power and has previously said the advertising technology market is competitiv
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