You’re absolutely right to focus on structure. Cold emailing is more than just sending messages — it’s about relevance, timing, and personalization. You might want to check out this best cold email https://snov.io/glossary/cold-email/ definition on Snov.io — it breaks down what cold email really is and how it differs from spam. It also touches on legal compliance, key components like subject lines and CTAs, and tips for getting replies. A strong cold email respects the reader’s time and focuses on their pain points, not just your offer.