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UK and US app users spend more time on TikTok than on YouTube, new report suggests Data from app review firm App Annie indicates that the average time per user spent with the app is higher for TikTok, indicating a high level of engagement.
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Annie app has featured TikTok as "elevating the streaming and social landscape".However, YouTube still holds the top spot for overall time. not per user as there are more users overall.The Google-owned video giant has about two billion monthly users. Meanwhile, TikTok's latest public
figure states that it has around 700 million users by mid-2020.App Annie specializes in app market analysis.The "time elapsed" metric in the report applies only to Android phones, but does not include China, where TikTok, locally known as Douyin, is the primary app.
'Big audience'
YouTube continues to lead TikTok in terms of overall time. including in the UK,” explains Jamie MacEwan of Enders Analysis.YouTube's massive audience means it's getting a growing demographic that's a relatively light internet user It just reaches everyone online.
The most invested YouTubers may It "matches or overtakes" the participation of TikTokers,But "that doesn't mean TikTok wasn't successful.TikTok spends a lot of money to attract users. But they don't have to stay that long compared to other social media,” he said.
Now we know that TikTok in the US and UK has improved YouTube and is gaining popularity on Facebook That's a big approval.The "time elapsed" metric in App Annie's report applies only to Android phones, but does not include China, where TikTok, locally known as Douyin, is the primary app.
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