Simply put, Shopify SEO involves optimizing, well, Shopify for search.
Now, Shopify SEO isn’t so different from the regular search engine optimization you do on WordPress – only that there are only some peculiarities. “Make sure to follow these SEO statistics to see the huge role it plays for better business and brand growth.
For example, to increase the visibility of your store products on Google, you need to take extra care to infuse relevant keywords into your product descriptions and image alt texts.
In addition to that, Shopify SEO expert also involves taking care of duplicate content on your website. Duplicate content is one problem unique to Shopify, unlike WordPress.
That said, let’s have a look at some of the strategies that you can use to improve your Shopify’s store ranking on Google.